With the "Forte dei Marmi" capsule collection, Safira seeks to reconcile the stylistic elements that blend two extremely romantic cultures: Morocco and Italy, a historically well-established artistic duo in which, for each piece designed, each culture marries the other in a rich harmony of contrasts.
While the Italian savoir faire immediately stands out in the cuts and volumes, the accessories give the finishing touch to Safira's creations, further underlining the inspirations and influences of a modern Morocco, through an enchanting tribute to women and their precious local craftsmanship.
With the Forte dei Marmi capsule collection, the brand wanted to pay homage to that much-dreamed-of “Bien être,” where the soft volumes of the garments blend perfectly with the unique, true Made in Italy style.
The fabrics in the Safira "Forte dei Marmi" collection combine classic cottons and linens in shades of sand and ivory, accentuated by sophisticated trimmings and small, precious details. Moroccan embroidery is spun, constructed, and crafted specifically for Maison Safira by the skilled hands of Moroccan women. A tribute to local craftsmanship that traditionally creates truly unique pieces such as bejeweled buttons, woven toggles, inimitable, refined tassels, and details with a sumptuous, unmistakable Middle Eastern flavor.
With this collection, Maison SAFIRA wanted to enhance ethics, sustainability, and beauty in a concept whereby they can only coexist when a project is based on heart.
